New 'Call of Duty: Black Ops 4' DLC supports veterans through Activision's endowment
Time: 2019-07-19
Call of Duty announced that due to the "Call of Duty Activision's endowment” initiative, two new digital content will be released to help veterans. Call of Duty aims to provide them with quality work by helping them transition to normal civilian life and helping men and women who have served in the US military.
On Tuesday, Activision released the Call of Duty: Black Ops 4 C.O.D.E. Jump Pack. This package offers up various items for Black Ops 4's Blackout battle royale mode. Players can equip a special wingsuit, a themed parachut, and distinct trail and use them in any of their Blackout game sessions. All proceeds will go directly to Call of Duty Endowment and help the effort to find high-quality jobs for veterans returning from service.
The Call of Duty Endorsement Fund was first launched in 2009 with a commitment to raise and donate millions of dollars to help veterans provide employment and training, and is also the focus of veterans' problems in trying to transition to civilian life. The organization even has an advisory board composed of veterans representing each service department, giving the call-to-call donation plan an internal staff view of what needs to be done and how. Previously, multiplayer downloadable content has been released for Infinite War and World War II, and all profits are directly used for Call of Duty donations.
Today, Activision announced that "Call of Duty" will now offer fans two new ways to support veterans. First, Call of Duty: Black Ops 4 will receive a CODE Jump Pack - Timed PlayStation 4 Exclusive - offers players special wings, parachutes and trails. 100% of the proceeds that Activision receives from this package will be used directly to fund veteran jobs in non-profit organizations. Activision also teamed up with Marine Corps veteran Max Uriarte (a writer and artist) to launch the new Night Raid PS4 theme, which will also donate all proceeds to the Call of Duty donation.
Activision's support for veterans is a good breakthrough for the current media view of the company, but it does not necessarily solve many of the problems faced by publishers. After all, despite a record profit in 2018, the company cut a large number of workers. Activision provided management with a profitable bonus for signing up or leaving a part of the company, which made many fans The taste has become very bad. Even here, although supporting a valuable reason, the CODE Jump Pack is first available on the PlayStation 4 and other platforms are available - strangely limiting the number of people that can be donated initially.
When it comes to Activision, it is difficult to compare good and evil. The philosophy behind "Call of Duty Donations" is certainly commendable, and companies like Activision are still strongly supporting charity work. Fans can of course decide how to support veterans or other charitable organizations, but it is worth noting that many channels do not include indirect support from companies, and some consumers still want to be responsible for early decisions.